Social media became a must for many businesses years ago. At first, some were reluctant to be online and didn’t understand how this could help their profit. Today, everyone knows how important it is to be present on social media for any business. However, just being...
When most of us think about User Experience (UX), we usually focus on the design or the technical side of a product. But hey, your content has a UX side too, and an important one! Poor UX design is the easiest way to drive the audience away. Delivering text, visuals,...
Many people think editing and proofreading are synonyms, two different words meaning the same. Actually, both editing and proofreading are types of correcting a text but with different approaches. Still, it is easy to confuse what exactly is the difference between the...
It seems that content marketing is everywhere these days, and every company does it but is it really so simple and easy? How it all began and is it going to last?We are here to answer these and more questions.Content marketing explainedMarketing expert and bestselling...